Langston Hughes and Leonardo Da Vinci Essay

My paper is about Langston Hughes and Leonardo Da Vinci and how they have an effect on their readers and their positive aspects on life. Leonardo Da Vinci was born in 1452 in a town named Vinci in Italy. He was a renaissance painter and he painted realistically, he used light and dark colors in his paintings. In his paintings he painted figures without outlining them. He used a style called â€Å"chiaroscuro† and he used light and shadow to give his pictures a 3-D effect. He painted different types of moods in his paintings. Leonardo Da Vinci most famous painting was the Mona Lisa painting. He started the painting in the year 1503. The painting was thought to be a woman name Lisa Gherardini, wife of a Florentine cloth merchant name Francesco Del Giocondo. They also said the reason for her smile was because she was pregnant. During the 1485 to 1490 Leonardo da Vinci was a renaissance painter. The duke from his time kept him busy painting pictures and sculpting and designing elaborate court festivals. He started to study things like nature, flying machines, geometry, mechanics, municipal construction, etc. In this time period most of his studies contained advanced weapons such as a tank and other war vehicles. Between 1490 and 1495 he developed a study in meticulously illustrated notebooks. His worked covered four main themes such as paintings, architecture, the elements of mechanics, and human anatomy. There was an invasion by French and Ludovico Sforza and that left Leonardo to search for a new patron. For the next 16 years Leonardo worked and traveled through Italy for a number of employers. Leonardo was important because he came up with ideas of inventions like flying machines and underwater breathing devices. He also was specialized in fields like arts math science. He was an inventor, artist, and scientist who studied nature of the renaissance. His most famous painting the Mona Lisa made him very famous and it was one of the best paintings in his time. His geographical background didn’t really influence his work. It was mostly nature, flying machines, geometry, mechanics, municipal construction, and etc. He used nature in his art and things that he found interesting to him he would use it and put it in his paintings. For example his Mona Lisa painting was inspired by a female that he knew. One of his famous paintings was â€Å"The Last Supper†. The painting was started on 1508 and was done in the year 1549. This painting got a lot of recognition when it was painted. It was a picture of Jesus with his twelve apostles eating. This is a very famous painting it is used throughout the world and it is held in churches which symbolizes â€Å"The Last Supper.† The last painting I’m going to talk about is â€Å"the Virgin of the Rocks†. This painting was also recognized as a very famous painting. It was started in 1483 and finished in 1486. The painting shows a picture of angels playing a musical instrument which is believed to have been part of the composition that was set into altarpieces. Langston Hughes was an African American poet during the Harlem Renaissance. He was born February 1, 1902 in Joplin, Missouri and died on May 22, 1967. He was one of the creators of the new literary art form called Jazz poetry. His poetry and books showed the lives of the working class blacks in America and there struggles. One of his main points was Race, Hughes tried to get across to the people and show them that Black is beautiful, fearless, and strong. He was a black writer during the time blackness wasn’t accepted. In his work he confronted racial stereotypes through poetry and his books. All Hughes wanted was for his readers to read his work and start to feel good about themselves and the color of their skin and to know that they are strong and full with courage. I think the main part about race Hughes wanted to get across in his work is that Black Is Beautiful. Another point he was trying to get across in his work is Social Class. Social Class meaning the way blacks were living compared to the way Caucasians were living during the Harlem renaissance. In Hughes’s books he wanted to show or get across the real lives of blacks in the lower class. Most of his poetry and stories showed the lives of the working class blacks in America, and there struggle. Hughes his self-protested with blacks of the lower class social conditions to show that he to understand the struggle and hard times they are going through. They began to call Hughes a people’s poet, because how he helped the people through his writers work and hands on work in the community. The last point his work was based upon was equality. He always felt that no matter what race you are that we all should be treated equal. He believed that chances that a Caucasian person should get another ethnicity should get the same opportunity. He feels if everyone is treated equal that the world would be a better place. These are the three points that Langston was trying to get across in his readings. He talked about race, social class and, equality. He mainly focused on them three points in his writings so he could send his message to his readers who read his poems. Both Langston Hughes and Leonardo da Vinci were renaissance men. They both were very famous poets during their time and still are being talked about throughout the world. They both gave a good aspect on life and both of their work was positive towards their readers. Langston Hughes talked about how all people should be treated the same no matter what race you are. Leonardo Da Vinci drew painting such as the â€Å"The Last Supper† which is a painting of when Jesus had the last supper with his twelve disciples and he announces that one of them betrayed him. References Biography Leonardo Da Vinci. (1996). Bio True story .Retrieved from www.biography .com Biography Langston Hughes. (1996). Bio True story. Retrieved from www.biography.com

A Comparison of newspaper articles- four editorials Essay

Newspapers have long been a mean of communication between the general public and the world. They usually state facts and opinions about an important event that has taken place in the world, which would be of interest. This news can range from political views to showbiz to world affairs. One thing that we do not do when we read a newspaper is to think for one second that what we are reading is that exactly how it happened. Newspapers are used as a medium for propaganda. Propaganda is used frequently in everyday life to manipulate out thoughts and despite what the majority of us think it does affect our opinions. It’s a proven fact that newspapers are more propaganda than facts as the news are twisted around to support the journalist’s own political views. So in a way all news that we read is not as we interpret it to be because journalists would only write what they feel is right and all of us have different opinions. There are two main types of newspapers, Broadsheets like â€Å"The Guardian† and Tabloids like â€Å"The Mirror. † Tabloids are the most popular type of paper; they are often smaller in size, more colourful and use stimulating images to target a certain age range such as teenagers. They use simple words so they are the most widely read newspapers in the world. On the other hand Broadsheets are generally larger in size, more serious and less colourful. They are mostly concerned with current affairs, political issues and people opinions about the government. They are targeted for a specific audience, which might be people who are involved in the fields of employment that are mentioned in the newspaper, or it could just be ordinary people. This essay will explore different types of newspapers and their effects on the general public. I will be doing this by comparing four newspaper editorials from â€Å"The Sun† â€Å"Daily Star† â€Å"The Guardian† and â€Å"The socialist worker. † All four editorials report on the same thing, which is a fight between Nigel Benn and Gerald McClellan where at the end McClellan was left on a life support machine. I will be looking if the editorials are bias and are they for or against Boxing being banned in the UK and how effective their techniques are. In the first editorial by â€Å"The Sun† â€Å"No one is forced to fight† is a tabloid, the headline is very big and bold as is for the second editorial by † The Daily Star†, which is also a tabloid, called â€Å"They knew the risks. † It catches the readers attention straight away even at a glance. The first editorial by the Sun has two verbs in its headline. The word ‘No one’ is a pronoun that indicates/refers to people in general so by saying this the reader will be curious to find out as to what it stands for thus they will be enticed to read the article. The second article is similar to the first in the sense that the pro-noun ‘They’ is quite general, in order to cause the to look at the article in more detail or stimulate interest. The third editorial by â€Å"The Guardian† â€Å"One pummelling too many† is a broadsheet and already you can spot the difference with the headline. It is not bold or italic it is just normal writing. The word â€Å"Pummelling† is not frequently used by the masses, which would most probably capture a target audience. The fourth headline by â€Å"The Socialist worker† â€Å"Boxing bosses count the cash† is also a tabloid. Unlike the other articles it gives us a clearer picture of what the article is about because it is the only one that mentions the adverb ‘Boxing’ The Sun, Daily Star, and the socialist worker, context are less detail, they have short simple facts about the fight and so therefore is aimed at a very broad audience. The first article starts of with a fact but the writer then goes on to express his own views and therefore it is mainly opinions. For example â€Å"why should boxing be banned when all those sports continue? † and words such as brutal† and â€Å"cruel† are used to describe the event, which affects the reader’s emotions, making an incident where blood was involved come to their minds. On the other hand The Guardian newspaper provides a lot more detail with static’s. For example † Britain’s boxing rules have been tightened for over 300 years since the first bare knuckle fight was recorded†. The Guardian has used longer sentence structure in comparison to the other newspapers, the words are generally long and more than three syllables long for example words such as â€Å"neurological† are used, which is quite typical of a broadsheet newspaper as it has so much facts and uses complex vocabulary that it is only served for the needs of intellectual people. All the other newspapers are tabloids so they have used short sentence structure and short words for example is article two the longest word is â€Å"endeavour† where as that would probably be the longest in a broadsheet. The linguistic structure of the sun/daily star and the choice of words are more dramatic and sensation than the Guardian, for example: â€Å"The Sun† Ban boxing It’s too dangerous †¦ Can cause serious damage to the brain †¦. The fear of injury or even death Of course it is brutal and cruel Few of us would dare try it â€Å"The Daily Star† The fight was ferocious, brutal, bloody The end was tragic †¦. Plunge him to purgatory Everyone who watched this fight will never forget it â€Å"The socialist worker† is more concerned with human values than with Boxing itself. It is actually telling us how people have power over others and how they use and exploit them to such an extent that it leaves them paralysed. For example â€Å"to them [managers] boxers are little more than dogs† but than it goes on to give the writers own thoughts â€Å"but those in the ring are prepared to risk their lives because they see it as their only chance of achieving a better life. † The first article does not follow a balanced argument and is biased, what it does is it makes the reader think by using retheriotical questions. For example â€Å"how many jockeys are seriously injured falling of horses? † â€Å"How many rugby players are paralysed with broken necks? † â€Å"Why should boxing be banned when all those sports continue? † it lets you come to your own conclusion but then straight after that it says, â€Å"You cannot nanny people, however tragic the consequences of their actions might be. † Which then makes the reader completely lose track of what he was thinking and accept that what is written is true. This article is against Boxing being banned. The second article is clearly biased and in favour of boxing. If you take one glance at it you will notice that straight away in bold it says, â€Å"they are grown men free to make their own decision. † This article does not let the reader have any thought it is constantly trying to stimulate the readers mind into believing that to box is not a crime. In its last sentence it seems like the author wants people to be involved in committing acts of violence â€Å"don’t let the do-goodders diminish an heroic battle. † The third article is by the Guardian and is also biased and as you would of expected it to be it has used a lot of static’s and facts to persuade their audience that boxing should be banned. The fourth article appears biased that it inclines towards the winner because it is only the winner that counts the cash. On the other hand one could say that the bosses are yearning for their boxers to win so that they can get the money. This article is more about how the society is run than boxing itself because it says â€Å"boxing is a multi-million pound business† but its not the only sport where you can make a million pound. This author wants the class-dive system changed as he clearly outlines it in his last sentences â€Å"The real question is not whether boxing should be banned but whether we can rid of the system which creates it. † Coming to a conclusion I would say that the best newspaper which is more likely to make people think is â€Å"The Socialist Worker† as it would than be a need for one to understand the importance of society and how our we exploit it. After that has been done, than, you could start thinking about different other issues. My own opinion is that boxing should not be banned even after knowing the tragic consequences. I think that if you were to ban boxing there would a lot of unrest and protests so therefore the best way of preventing that is to allow boxing. If people are sane they will know the consequences of boxing and yet if they still want to continue we cannot stop them they have free will but they were warned. So if you allow boxing this way the decision is theirs (boxers) not anyone else’s and only they can be blamed for their actions.

Burns

Burns Unlike other tissue damages, burns can cover a wider range of surface area. The causes may come from a variety of events such as boiling liquid, exposure to harmful chemicals, or electrical shock. Signs that indicate a burn may be swelling, redness of the area of damage, and pain. Burns are categorized by degree based on the duration, size and severity of injury; the least severe being first degree burns, second degree burns and the worst, third degree burns. Not only are there the regular, common burns that would first come to mind, but there are also chemical burns and electrical burns. Chemical burns occur when the skin is exposed to a corrosive substance that consists of either a strong base or acid. Electrical burns are cause by contact with electric conducting objects that are live. Types of treatment are determined by the severity and also determine the place to which the person should receive the treatment. Regeneration of the damaged tissue will differ accordingly to the type of burn. First degree burn, it refers to the superficial damage to the skin and causes only local inflammation. The inflammation consists of pain, a small amount of swelling, dryness and redness. Peeling, of the area affected, may be seen. This type of burn will only have an effect on the epidermis. Examples of first degree burns include sunburns, flash burns or any other burn that derives from a brief exposure to severe heat. Treatment for this type of burn depends on the location, cause, extent of the burn and may include cold compresses, skin soothing ointments or pain relieving aspirin. The skin usually heals within a time span of a few days without permanent tissue damage. Second degree burns affect the epidermis and the superficial dermis layer of the skin. The burn is often characterized by moist blisters, skin lesions, and bits of shredded epidermis. Also, the injury is often displayed as white. The area of damage is prone to high risks of infection and victim experiences intense pain around the area. In a lot of cases, second degree burns are the consequences of exposure to flames, scald inducing events and contact with chemicals, electricity or hot objects. The treatments for second degree burns depend of the same characteristic of first degree burns. Second degree burns include the addition of extra care to prevent infections. The skin heals within about 3 weeks and 6 weeks if the wound is superficial or deep, as the skin re-epithelializes. At the end of healing, there is minimal scarring to no scarring at all although discoloration of the area may be present. A third degree burn, also referred to as a full thickness burn, destroys the epidermis, the entire dermis beneath it, injures the subcutaneous tissue, and may spread to the muscles. Accessory structures are destroyed. The area of the wound may appear white and leathery due to the damages done to the blood vessels and nerves. The affected skin may also appear black, yellow, or even brown and is painless due to the impairment of vessels and nerves. The skin loses its elasticity, becomes dry and produces the appearance of being charred. Some of the causes of third degree burns may include scalding liquids, flames, chemical substances, over-exposure to excess heat or even electricity. If not taken into serious account with medical attention, the damaged skin will heal poorly and slowly. Since the epidermis and hair follicles are eliminated, new skin will not form. Treatments for these burns consist of procedures such as attentive care and cleaning, skin grafting, anti-biotic mediation and as such. The smaller areas will take fewer months to heal than the larger areas since those require grafting, which is the replacement of the previous damaged skin with transplant skin through surgery. ttp://www. webmd. com/skin-problems-and-treatments/third-degree-burn-full-thickness-burn http://www. medicinenet. com/burns/page2. htm http://faculty. stcc. edu/AandP/AP/AP1pages/Units1to4/skin/repairof. htm http://www. urmc. rochester. edu/encyclopedia/content. aspx? ContentTypeID=90ContentID=P01760 http://www. chw. org/display/PPF/DocID/21911/router. asp http://www. metrohealth. org/body. cfm? id=1014oTopID=1007 http://www. rayur. com/skin-burn-anatomy-definition-causes-symptoms- and-treatment. html Burns Unlike other tissue damages, burns can cover a wider range of surface area. The causes may come from a variety of events such as boiling liquid, exposure to harmful chemicals, or electrical shock. Signs that indicate a burn may be swelling, redness of the area of damage, and pain. Burns are categorized by degree based on the duration, size and severity of injury; the least severe being first degree burns, second degree burns and the worst, third degree burns. Not only are there the regular, common burns that would first come to mind, but there are also chemical burns and electrical burns. Chemical burns occur when the skin is exposed to a corrosive substance that consists of either a strong base or acid. Electrical burns are cause by contact with electric conducting objects that are live. Types of treatment are determined by the severity and also determine the place to which the person should receive the treatment. Regeneration of the damaged tissue will differ accordingly to the type of burn. First degree burn, it refers to the superficial damage to the skin and causes only local inflammation. The inflammation consists of pain, a small amount of swelling, dryness and redness. Peeling, of the area affected, may be seen. This type of burn will only have an effect on the epidermis. Examples of first degree burns include sunburns, flash burns or any other burn that derives from a brief exposure to severe heat. Treatment for this type of burn depends on the location, cause, extent of the burn and may include cold compresses, skin soothing ointments or pain relieving aspirin. The skin usually heals within a time span of a few days without permanent tissue damage. Second degree burns affect the epidermis and the superficial dermis layer of the skin. The burn is often characterized by moist blisters, skin lesions, and bits of shredded epidermis. Also, the injury is often displayed as white. The area of damage is prone to high risks of infection and victim experiences intense pain around the area. In a lot of cases, second degree burns are the consequences of exposure to flames, scald inducing events and contact with chemicals, electricity or hot objects. The treatments for second degree burns depend of the same characteristic of first degree burns. Second degree burns include the addition of extra care to prevent infections. The skin heals within about 3 weeks and 6 weeks if the wound is superficial or deep, as the skin re-epithelializes. At the end of healing, there is minimal scarring to no scarring at all although discoloration of the area may be present. A third degree burn, also referred to as a full thickness burn, destroys the epidermis, the entire dermis beneath it, injures the subcutaneous tissue, and may spread to the muscles. Accessory structures are destroyed. The area of the wound may appear white and leathery due to the damages done to the blood vessels and nerves. The affected skin may also appear black, yellow, or even brown and is painless due to the impairment of vessels and nerves. The skin loses its elasticity, becomes dry and produces the appearance of being charred. Some of the causes of third degree burns may include scalding liquids, flames, chemical substances, over-exposure to excess heat or even electricity. If not taken into serious account with medical attention, the damaged skin will heal poorly and slowly. Since the epidermis and hair follicles are eliminated, new skin will not form. Treatments for these burns consist of procedures such as attentive care and cleaning, skin grafting, anti-biotic mediation and as such. The smaller areas will take fewer months to heal than the larger areas since those require grafting, which is the replacement of the previous damaged skin with transplant skin through surgery. ttp://www. webmd. com/skin-problems-and-treatments/third-degree-burn-full-thickness-burn http://www. medicinenet. com/burns/page2. htm http://faculty. stcc. edu/AandP/AP/AP1pages/Units1to4/skin/repairof. htm http://www. urmc. rochester. edu/encyclopedia/content. aspx? ContentTypeID=90ContentID=P01760 http://www. chw. org/display/PPF/DocID/21911/router. asp http://www. metrohealth. org/body. cfm? id=1014oTopID=1007 http://www. rayur. com/skin-burn-anatomy-definition-causes-symptoms- and-treatment. html

Executive Summary Essay Example | Topics and Well Written Essays - 1750 words

Executive Summary - Essay Example oxical upon close analysis by paying particular attention to the growth and development of the Smit Company which specialises in a range of ship based services. A brief historical overview of the company, founded in 1842 by Fop Smit, shows that it has a history filled with many remarkable achievements which were mainly inspired by the company’s long-time slogan ‘any job, any sea’. For instance in 1896, Smit was the first company in the world to tow a ship dock overseas, from Rotterdam to Angola, even though there were no suitable ocean-going tugboats available. More recently, it raised the Japanese Vessel which had sunk in deep waters. All these achievements bear testimony that the company has a remarkable success story in its operations. However, what is paradoxical in this case is that those who were responsible for running it had very little interest in doing extensive strategic analysis in their day to day operations. It can be noted that from 1921 to 1980, the period the company was run by two members of the Smit family, first Murk Lels and then Piet Kleyn van Willigen, it witnessed steady, lucrative growth from power to power. Though these had a strong entrepreneurial streak, they did not extensively invest in strategic analyses. In their own view, business was always potentially lucrative when it promised significant sales. They were motivated by the entrepreneurial attitude of ‘get up and go’ which has been the major factor driving the growth of Smith throughout most of the 20th century, leading the company to enter many new foreign markets and new lines of business. This is contrary to the widely held belief during the contemporary times that it is important to first do a strategic analysis of the market to determine if the business would be profitable in the future. A strategic analysis would involve establishing the potential of the business. This would take into consideration the strengths and weaknesses of a new market. After the last

Video Games to use to teach children with Autism Essay

Video Games to use to teach children with Autism - Essay Example Some parents use video games with their children to teach emotion sharing and to connect with their autistic children, playing games like The Sims or Pokemon and gaining a rare shared glimpse into the world. Researchers have found that games like The Sims that have online mingling allow autistics to interact and learn social skills that are among the hardest to teach autistics. Research has also found, in this vein, that autistics approach video games very similarly to non-autistic children and get the same benefits. Because of this, video games become one of the ways for autistic children to share experiences with peers: An autistic child and a non-autistic child may have many obvious differences, but they both catch Pokemon the same way. Research into the Wii in particular indicates that the Wii can help people with Parkinson's rebuild their skills and memory, and help children with exercise. Motion control systems like the Wii and the Move and Kinect controllers can help autistics and other children interact, get physical activity, and learn elements like hand-eye coordination and intuitive knowledge of physics. Research conducted by Rosas et al (2002) into educational video games find that they help to improve math, spelling and comprehension skills in first-and-second graders.

The existence of god Essay Example | Topics and Well Written Essays - 1250 words

The existence of god - Essay Example In this way, the analysis will seek to provide a thoughtful overview of some of the most salient critiques of Anselm’s ontological view as well as to provide the reader with the alternate views that philosophers have developed over the years in response to it. Stone asserts that Anselm’s argument purports that God is conceived as the being that supersedes other beings. He purports that God exists in both understanding and reality. This is because if His existence was perceived not to be in reality, another being greater than God could be conceived. Therefore, his argument articulates that God really exists. Gaunilo’s argument uses the model of a perfect island to counter-argue Anselm’s strategy (Stone). The perfect island is described as a piland taking the form of an island in the mind which in reality is perceived greater than the piland idea. He purports that the occurrence of a piland idea in the mind proves that the piland exists. Gaunilo did not iden tify the fault in Anselm’s theory, but warned that there is something wrong with it because if the theory was perfect, then its logic can be applied in proving things that one has no reason to believe to be true (Burgess 2). For instance, Guanilo suggested the possibility of constructing an argument like that of the ontological argument proving the occurrence of a lost island (Burgess 3). His critique replaces the term ‘God† with â€Å"lost island† and views the idea that anything than which nothing bigger can be conceived must exist. It is reasonable to point out that Anselm’s approach is a supposition that a tangible thing corresponding to an idea emanates from an idea itself. The objection to the ontological idea is that of defining things into existence which is viewed as impossible. Stone asserts that Gaunilo shared this worry to explain that a person could use non-existent things to portray the existence of non-existent things. According to Gau nilo, if the argument for a superior being works, even that of a lost island is true; which is absurd (Burgess 3). In his response to Guanilo, Anselm purports that the concept is only applicable to God, as He is the only being that can be conceived. According to Stone, Anselm argues that Guanilo’s lost island strategy is variably spurious because Guanilo provides no justification to prove the island exists. Additionally, a perfect island is perceived as the one with abundant lush palm trees and pristine beaches. This proves the incoherence of this argument because perfection cannot be quantified through reference to these features as each island is perfect in its own way. This implies that there is no greater island than which no greater island can be conceived. Consequently, the concept of a greater God is coherent. This is because the features that are used to describe God are superior to that any other being can possess e.g. moral goodness, power and knowledge. Similarly, Immanuel Kant, the 17th century philosopher who actually coined the term â€Å"ontology† and â€Å"ontological†, had a specific criticism of Anselm’s rather simplistic means of argument. Although agreeing with the premise that God existed, Kant sought ot further differentiate the manner by which human rational and understanding could necessarily seek to prove or disprove such an existence. As a function of this, Kant argued that

Vision statement Essay Example | Topics and Well Written Essays - 250 words

Vision statement - Essay Example I will advance my knowledge and skills in human resource management and use that information in offering solution involving employees in the company I will be working with (Alexander, 2007). I will build rapport with other employees and my senior in the company in order to ensure smooth running of the activities not only in my department, but in all other departments. I will devote all my energy towards my work by working six days a week to maximize my contribution to the company and at the same time make more money. I believe in work commitment and I will dedicate my time to work and spare some of my resources to help others who may need my assistance in one or another (Norton, 2013). In conclusion, I will use all resources available for me in order to get an opportunity to as senior human resource personnel in a competent organization where I will be able to earn money and take care of my family and

Agency and partnership law Case Study Example | Topics and Well Written Essays - 3500 words

Agency and partnership law - Case Study Example The scope here is primarily to evaluate understanding a specific case as described in the following section and offer necessary advise to ADC, one of the parties involved based on applicable laws and legal liberty. In order to advise ADC of their rights and obligations, it is important to focus on the effect of contract made by the agent Andrew, his status in terms of authority based on agreement, his duties towards the principal and his right towards the third party. A thorough and detailed analysis and interpretation follows in the forth coming sections.ADC Ltd is a company needs 20 sets of Model XXP computers by Christmas 2009 by spending no more than 20,000. Dan is the sales assistant from PC Express, who offers Andrew 20 sets of the new Model XXP Plus computer at a discount price of 30,000. Andrew is sure that ADC Ltd would want the new model of computer rather than the old model and asked Dan to wait for an hour so he can speak to ADC Ltd in order to get the permission. He disc loses that this order would be beyond his power and he is only acting as the agent. When Andrew rings Dan back to confirm the order he is asked specifically whether he received consent from ADC Ltd, Dan is told that it has all been sorted and that permission has been given, the order is made and the goods are delivered. However, Andrew did not in fact seek permission from ADC Ltd, he did ring but no one answered the phone call. Considering he had to contact Dan from PC Express in an hour, he concluded the deal before the written or oral permission from ADC Ltd.... He discloses that this order would be beyond his power and he is only acting as the agent. When Andrew rings Dan back to confirm the order he is asked specifically whether he received consent from ADC Ltd, Dan is told that it has all been sorted and that permission has been given, the order is made and the goods are delivered. However, Andrew did not in fact seek permission from ADC Ltd, he did ring but no one answered the phone call. Considering he had to contact Dan from PC Express in an hour, he concluded the deal before the written or oral permission from ADC Ltd. After Christmas, ADC Ltd asked Andrew to buy another 35 sets of Model XXP computers due to the expansion of the business. James owns a company involved in the production of computers and his business is mainly on importing computers from China and reselling them to the customers in the UK. James has just imported some Model XXP Computers from China. Knowing that Andrew often works as an agent for many companies in the computer business he contacted him with the purpose of concluding a contract. James is aware that Andrew works as an agent for ADC Ltd. However, James does not want Andrew to contract with him on behalf of ADC Ltd as the agent as in every previous transaction ADC Ltd has been very late in making payments. Andrew is aware of the previous problems and of James' current instructions. Andrew enters into a contract with James and signs the contract 'as the agent' for an unnamed purchaser. Some weeks later James discovers that the Andrew contract with him on behalf of ADC Ltd and he pulls out of all future obligations under the contract on this basis. 2.

Assignment 2 Example | Topics and Well Written Essays - 1500 words - 1

2 - Assignment Example 7. The researchers excluded persons from the study who had a history of psychiatric illness. Provide a rationale for excluding these persons. Basically, the experiment was aimed at finding the best treatment for depression. Therefore, having an earlier treatment for psychiatry may affect the results of the experiment. 2. What statistics were used to describe the demographic variable Estimated Yearly Family Income in this study? Were these appropriate? Employment and the socioeconomic status were used for measuring the yearly family income in this study. However, these were not the appropriate measures. Non parametric statistical analysis techniques are the best fit for education. Parametric tests are done for data whose variances are homogeneous. However, this is not the case for education and therefore, non-parametric tests are best for education. 9. Are there significant differences between the intervention and the control groups for any of the variables in Table I? Provide a rationale for your answer. From the table, there are no significant differences between the intervention and the control groups. This is because there are no significant differences in the percentages of the control groups and the intervention group. 6. Explain why the number of total subjects’ data in Table 2 is for 859 subjects when the total sample for the study was 869 subjects. The people who had a history of cardiac attacks earlier were excluded from the experiment. This study and its results cannot be generalized for the United States. This is because the sample was not representative. The sample was only selected in the rural areas and the sample size was not sufficient, therefore does not reflect the condition in the United States. 1. The following list represents the number of nursing students enrolled in a particular nursing program between the years of 2001 and 2007, respectively: 563, 593, 606, 520, 563, 610, and 577. Determine the mean,

Activities of Investment Banking Essay Example for Free

Activities of Investment Banking Essay The Investment bank is the financial institution which assists the governments, corporations and the individuals in raising the capital by acting or underwriting as the agent of the client in issuance of securities. The investment bank can also help the companies which are involved in acquisitions and mergers, and offer ancillary services like the trading of the derivatives, market making, foreign exchanges, instruments of the fixed income, equity securities and commodities. Unlike the retail banks and commercial banks, the investment banks dont take the deposits. There are commonly two main channels in the process of investment banking. Trading the cash for securities like market making, facilitating transactions or for cash or for the promotion of the securities like research, underwriting is known as the sell side, while correlate with the mutual funds, hedge funds, pension funds and investment public comprises the buy side. Various companies have sell and buy side components. What are the main activities of the investment banking? The investment banking is generally split into back office, middle office and front office activities. While the big service investment banks provide all the channels of the business both buy side and sell side. The little sell side investment companies like as the small broker dealers and the boutique investment banks focus on the trading/sales/research and investment banking respectively. The Investment banks also provide services to both the investors buying securities and the corporations issuing securities. For the corporations, the investment banking provide information on how and when to place the securities on the open market, this activity is very much important to the reputation of any investment bank. Thus, the investment bankers play a key role in issuing the new offerings of the securities. Other activities of the investment banking: Apart from the main activities, there are some additional activities, in which the process of investment banking is involved. These are: †¢ Global transaction banking: This part is the division of investment banking which offers custody services, cash management, security brokerage and lending services to various institutions. Hedge funds with Prime brokerage is especially a risky as well as profitable business. †¢ Merchant banking: This process is also known as the very personal banking. The merchant banks provide capitals in exchange for the share ownerships and also provide information on strategy and management. The term merchant banking is also used to define the private equity part of any company. †¢ Investment management: This service offers professional management of several securities like bonds, shares and of other assets like real estate to meet with certain goals of investment for the profit of the investors. These investors can be institutions like pension funds, insurance companies, corporations and many more or the private investors. †¢ The investment management division of an investment bank is generally divided into separate groups, often known as Private Wealth Management and Private Client Services. †¢ Merchant banking is also a name used to describe the private equity side of a firm.Merchant Banking: Past and Present Current examples include Defoe Fournier Cie. and JPMorgans One Equity Partners and the original J.P. Morgan Co. Rothschilds, Barings, Warburgs and Morgans were all merchant banks. (Originally, merchant bank was the British English term for an investment bank.) Reference: http://classof1.com/homework-help/finance-homework-help/

A Market Entry Proposal Into Japan Marketing Essay

A Market Entry Proposal Into Japan Marketing Essay With more than 16 million members in the United States and Canada, Netflix.com Inc. is the worlds largest online service company for streaming movies and TV-series over the Internet and sending DVDs by mail.    Founded in 1997 by Reed Hastings and Marc Randolph in California, Netflix.com operated as an Internet-based unlimited rental subscription service for movies in DVD format. As a simple online DVD rental service, Netflix.com provided same-day shipping with customers receiving their DVDs within two or three days for sale or a rental period of seven days. In February 2010 Netflix.com became the number one ecommerce company for customers satisfaction  [2]  .   Over the past decade, Netflix.com has revolutionized the way of renting movies for people: with few simple clicks, members can stream movies online, watch them via devices on TV or have it the classic way: receive a DVD within one business day and watch it on TV without worrying about due dates and late fees. Company Background The DVD format, introduced into the market in 1997, was able to store a high quality copy of an entire feature film on a single five-inch disc. Even with the risk of not many Americans owning a DVD-Player by that time, Hastings and Randolph could see the potential of the disc replacing the videotape. Taking advantage of the newly introduced DVD and the small size and light weight of the discs, they could ship the DVDs cheaper than VHS-Tapes. After reaching its economics of scale in September 1999, NetFlix introduced the subscription plan for its customers. With a monthly fee of $15.99, customers could rent four DVDs at the same time with the possibility of renting a new one each time they return a title and put themselves on a queue list if a desired DVD was not available. In December 2000, revenue sharing agreements were made with Warner Home Video and Columbia Tri-Star. NetFlix got a better price for large amounts of DVDs in exchange for a percentage of their rental receipts with the movie studios. Soon after, Dreamworks and Artisan signed up as well. After attaining a subscription figure of 500.000 in February 2002, NetFlix went public and sold 5.5 million shares in late May, raising a more than expected amount of $82.5 million fund. In conjunction with its IPO, the company changed the name to Netflix, Inc with a lower case F. As Netflix gained more success and media attention, competition started to form.  [3]   With the constant growing of subscribers, Netflix announced in January 2008 to provide unlimited movie streaming for their more than 7 million members without any additional fee.  [4]  Ã‚  Subscribers could watch unlimited movies or TV Series on their PC. In 2010, Netflix announced partnerships with Funai, Panasonic, Sanyo, Sharp and Toshiba to provide customers to view their streaming content via a device on TV.  [5]   Netflix announced its expansion to Canada on September 22nd 2010, initially offering its streaming service outside the US. Netflix Canadian members can instantly watch movies and popular shows right on their TVs via Nintendos Wii, Sonys PS3 game console, and coming later this fall, Microsofts Xbox 360, as well as models from Sharp, VIZIO, Haier and Best Buys Insignia brand. Plus, they can instantly watch via Apples iPhone or iPad and on PCs and Macs.  [6]   Market Research Targeting Country and Market Conditions The rationale for exporting is to reach new customers and to use economies of scale. Netflix already has some international experience from when they entered the Canadian market. So we think Netflix is ready for the next step; to go overseas. The main reason for targeting the Japanese market is that Japan is the second biggest film entertainment market in the world after the United States of America  [7]  . What this shows is that there are enough potential customers for the streaming and DVD rental service.    The internet speed in Japan is 61 megabits per second, nearly 30 times faster than the broadband speed in the US  [8]  . Therefore the buffering before the customer can watch a movie or program will be short.   This will help satisfy the streaming subscribers expectation to watch the program immediately.    Japan also has a high internet penetration rate of 78%, which is nearly 100 million potential customers for the Netflix on-demand video streaming  [9]  . Paid streaming is not yet well-established in Japan  [10]  . There are a few webpages but they offer streaming for a higher price than Netflix. If the streaming business increases, Netflix has a good chance to be number one in Japan, especially if Netflix is able to bring the good quality service and cheap price to Japan that they offer in the USA.   However, there will be more competition soon; Apple, YouTube and Yahoo announced that they will enter the streaming business, and Netflix should expect more Japanese companies to enter the market as well. The systematic governmental factors can also be valuated as positive. The economy is stable even though Japan is struggling with the deflation of the 1990s. The market segment of video streaming is expected to grow strongly. Japan has a functional legal system and the Japanese law about illegal downloads has changed and was put into effect in January 2010  [11]  . Even though the law is still not very strict, it may be enough to catch those who download and stream illegally, and convert them into legal users as our future customers. The Japanese infrastructure is one of the best in the world. This is positive for the DVD rental service. It would be possible to deliver the DVD quickly like in the USA.   Furthermore, Netflix can expect that the percentage of Japanese households, who have a DVD or Blue Ray player, is higher than in other countries  [12]  . Another reason to invest in Japan is that the new Blue Ray format is growing strongly in Japan.   The market share of Blue Ray recorders exceeded 50 percent for DVD recorders in unit terms  [13]  . So there would be a possibility to benefit from that trend and offer more Blue Ray discs than other established Japanese DVD rental companies. Netflix probably cannot deliver DVDs all over the country, but a strategy could be to start the DVD rental business in just the two centers of Kanto and Kansai. The competition in the DVD market is very high in Japan. There are already some established companies like Posren and Tsatuya discas. These companies offer the same service like Netflix (DVDs by mail). A possibility to enter the market could be to introduce the Netflix service with unlimited DVDs and no due date. Netflix Strategic Options for entering the Japanese market When we considered Netflix entering the Japanese market, we mainly contemplated four options of entry: a greenfield strategy, a joint venture strategy, an acquisition strategy and buying shares of a Japanese company. All those options are called equity modes, i.e. ways of entering a foreign market that involves the use of equity  [14]  . Greenfield Strategy One foreign entry option for Netflix is to establish greenfield operations, i.e. start up the business in Japan from scratch by building storage facilities and offices on its own  [15]  . The greenfield strategy, if successful, gives Netflix a complete control of the business since it is wholly owned by the firm, and with no involvement with other actors, the firm has a good protection of its proprietary technology and know-how  [16]  . It is also a very favorable option if Netflix wishes to coordinate global actions from its U.S. headquarter  [17]  . This is also something that they are familiar since they entered the Canadian market in this way. However the cultural distance between USA and Japan might cause big problems in the Japanese market, especially in the start-up phase. Although appealing, greenfield operations are associated with high development costs, and if Netflix wishes to offer their customers rental DVDs for home delivery it would make them face problems such as locating storage facilities and delivery partners. The high resource commitment would, as in the case of wholly owned subsidiaries, serve as an exit barrier and result in a loss of flexibility  [18]  . This would be a both time-consuming and costly process, which would delay Netflix entry. The industry-based view suggests that a firms performance is a result of the firms actions in response to the industry structure. In this perspective, the intensity of rivalry among competitors (one of Porters five forces) is directly affected by how many competitors there are in the industry. The fewer competitors in an industry, the more unlikely the rivalry explodes into e.g. frequent price wars, since the competitors will be mutually interdependent. If Netflix would have chosen to enter the Japanese market by a greenfield operation, it would obviously increase the rivalry in the industry which would make the business more difficult for the competitors as well as for Netflix itself. This would probably be even more difficult to handle for Netflix than for the other participants due to the heavy investments it already has to manage related to the entry on the market. Furthermore, the central coordination that the greenfield option enables, could be an advantage as well as a disadvantage. Lack of local knowledge in the management or different ideas and priorities might cause fractions between the American part and the foreign located part of the firm.    Entering a foreign market involves many challenges and difficulties to overcome. Netflix needs to have extensive knowledge of the Japanese market dynamics and the consumer behaviour to be able to arrange its business. This knowledge is difficult to acquire without being a part of the market. The greenfield option would probably be a disadvantage to Netflix in terms of market knowledge relative to its competitors. Majority stake in Japanese Company and Joint Ventures If Netflix were to invest in a Japanese company through majority stake, this strategy would enable the Netflix to learn from and take advantage of the firm-specific capabilities that the Japanese firm possesses. The drawback of this strategy is, compared to wholly owned subsidiaries, that Netflix would not have full control of the Japanese subsidiary  [19]  . Overall, the advantages and disadvantages of partially owned subsidiaries like this are the same as for joint ventures. The option of performing a joint venture includes the possibility of sharing risks and profit with a local company. This creates a certain bit of safety against losses if the venture, in this case in Japan, does not prove to be profitable. Furthermore the local company can contribute with knowledge about the market which otherwise might be difficult to get hold of. The downside of joint ventures is that the different cultures and goals of the MNE and local company can cause conflicts and cause difficulties in operational control. These problems in controlling the foreign subsidiary can cause difficulties in global coordination. Acquisition Strategy An acquisition is an example of an equity mode, which results in a wholly owned subsidiary (WOS). This option of entry is a question of purchasing one of the already existing media home entertainment firms. By purchasing an existing firm, Netflix would obviously eliminate one of its competitors in the Japanese market. This consideration alone is appealing since, compared to the greenfield option where a firm is added to the market, Netflix would instead become one of the actors that is already a participant on the market. Establishing a WOS through acquisition could yield the same advantages as the greenfield option (control, protection and coordination abilities), but it also offers a fast entry. By eliminating a competitor, Netflix would not have to deal with costly e.g. marketing activities to introduce themselves to the market and convince potential customers to choose them. Furthermore, if Netflix chooses to acquire a partner that has a similar business model it would make the transition to the Japanese market smoother. An option is also to acquire a competitor that focuses on rental DVDs only and not online, with this they would receive knowledge about the Japanese customer, get access to existing customers, acquire already functioning storage facilities and delivery services and use their knowledge in streaming to start up a similar homepage in Japan. By purchasing a Japanese competitor Netflix might be able to avoid some vital obstacles of entrance, e.g. parts of the liability of foreignness. Since the Japanese firm is already a known Japanese firm which the inhabitants are familiar with, Netflix may not be perceived, by the Japanese customers, as a foreign firm. The acquisition also gives Netflix needed and desired knowledge about the Japanese market and consumer behaviour. Our recommendation Foreign entry decisions should be based on several strategic considerations including Porters five forces. Our analysis of Netflix entry options into the Japanese market is the acquisition of a pure DVD rental company for the DVD rental service and complement this with a Greenfield strategy for the online streaming service. Although this strategy is costly, it has the most favourable impact on the market structure and dynamics. Netflix would get hold of a delivery spots in attractive locations and take advantage of already established relationships, storage facilities and perhaps most important, they would get a knowledge about the Japanese consumer. Since, Netflix already is a late entrant in the DVD rental market, it is important for the firm to carry out a fast and extensive entry in order to show its competitors and market as a whole that it is committed to its venture. Marketing Decisions Falling under the umbrella of E-commerce and operating as a business-to-consumer (B2C) company Netflix had to develop unique marketing strategies in order to become successful in the American market. The core marketing strategy at Netflix in fact, the company strategy overall is to provide a great customer experience. We dont want our customers liking the service; we really want them loving it.  [20]  Being an E-commerce company Netflix uses marketing and advertising methods such as intense online banner ads, television commercials, and ads before the start of movie trailers during the pre-show time in theaters. Netflix executives claim that While our paid channels such as television and direct response vehicles like direct mail, online banners and search engines like Google and yahoo work extremely hard for us, word-of-mouth is our best channel. Its a combination of costing the least and performing the best. You cant over-invest in it.  [21]  Ã‚  Historically consumers i n the Japanese market are known to be very critical and selective. They demand superior quality, premium customer service, and top of the line after sales service even when they purchase second tier products. Netflix can use this to their advantage with their overall business competency and must make their capabilities aware to consumers as they market their service in Japan. The incredible ease and convenience of renting movies online and having them delivered to your home or even being able to stream and watch them online from your computer anywhere is universal in its appeal. Netflix aims to make enjoying movies easy and to put the joy back into watching them. Netflix even applies the strategy of marketing to the emotions of its consumers and can do the same in the Japanese Market. The Netflix logo and trademark incorporates the color red and when the company sends rental movies to consumers home they arrive in red disc sleeves. The color red embodies the red carpet and curtains in a movie theater. Red is a wonderful color to evoke the emotional response around movies and the color red is extremely important in Japanese culture. The color is seen in the Japanese Flag representing the sun and is synonymous with certain ancient deities and symbolism in Japanese Buddhism and Japanese Shintoism.  [22]  Ã‚   The Four Ps   Product, Price, Promotion and Place are extremely important for marketing in terms of Netflix entering the Japanese Market. Netflix already has a unique product and service but there are current competitors who offer similar services in the Market. Netflix could aim at niche markets if they wish to try out the Japanese market before full direct investment. Another strategy would be to team with a current player in the market to build the brand awareness for Netflix. An acquisition would allow Netflix to learn about the market and gain the necessary valuable information for long term growth of the company in a foreign market. Netflix has always been a low price and high quality option for people wishing to rent movies on high frequency levels. Netflix offers the promotion of a free one-month trial for consumers and pricing options start at low as $8 equipped with ability to stream TV shows and movies online and also one DVD at a time sent to your door. It would not be hard or expe nsive for Netflix to establish web servers and domains online in Japan to introduce themselves to Japanese consumers. The rapid growth and technological advancements of the Japanese market will allow Netflix to have advanced and unique distribution channels. Currently in America subscribers of Netflix can also stream and download movies on popular Japanese video game consoles such as the Nintendo Wii and the Sony PlayStation 3. In Japan many people purchase theses devices and if Netflix can successfully enter and navigate the waters of the Japanese market they can easily incorporate the video console channel into their overall distribution channels because of the already well established relationship in the US market.    stream_plus_dvd Promotion In order to make a successful Japanese market entrance, effective advertisement is crucial. We now suggest the strategy with following the steps of objective setting, resource about the market idiosyncrasies, message decision, and media decisions. The familiarity of the brand Netflix in Japan is yet trivial. So we suggest setting the objective in the short and long term, respectively. Considering that foreigners are more aware of the brand than Japanese customers and that Netflix stores outnumbering movie resource which are less accessible in traditional Japanese movie rentals, we set the short term perspective target to be the foreign residents in Japan. According to the 2009 report by Japans National Statistical Office, the number of registered foreigners doubled in 10 years. Taken a closer look, the number of Philippines and Americans, the two English-speaking nationalities, could be our major target.   So a niche strategy could be to enter the movie streaming market, with focus on movies in English with Spanish and Japanese subtitles to get a customer basis and then to expand the Netflix business to Japanese movies and programs. So Netflix could first use the same English webpage like in the United States and Canada, bef ore introducing a Japanese page. An important step would be to sign contracts with Japanese movie studios, in order to get the right to have Japanese movies in the collection.   Since the English-speaking customers are the ones who are familiar with the brand name Netflix, in addition to spending the budget on running the traditional advertisements (television, newspapers and such), we could use the Word of Mouth strategy. The 2009 report and Newsjapan mention additional information that the occupation of the foreigners, specifically the Americans and the British, are mostly businessman registered in the big cities such as Tokyo and Osaka, or related to the United States Forces Japan in Okinawa.  [23]  Ã‚  For the residents in Tokyo and Osaka, we should spread the words by getting cooperation with the Registry and the famous Japanese language center where foreigners mostly go to study Japanese in relatively cheap price, called Volunteer Japanese Class. In Okinawa, we can use the local English newspaper and run the commercial in the US army network. The Japanese market is in the top three in the world. Among the advanced countries, Japan has the least gap in spending habits and house incomes nationally, which means that most of the Japanese consumers can afford recreational services. Japanese customers have tendencies to be exceptionally aware of the name of the brand. More expensive it is, more likely they will favor it.  [24]   Since Netflixs previous advertisement in the US were online banners, we should consider the fact the accessibility to the Internet in Japan recently proved to be 64%, ranking 16th in the world.  [25]  Ã‚  Based on these facts, we should accentuate the partnership Netflix has with Panasonic and Toshiba making the brand even more recognized. As for deciding the media, we should use both the internet banner and the newspaper, including TV commercials. According to the Dae hyung Jong, KOTRA Regional manager in Nagoya, reports that the TV commercial expense has increased 12% compared to last year, when the Internet commercial expense remained steady yet, but expected to rise in the near future.  [26]   Most of the marketing budget should be spent on printing newspaper flyers, since the number of subscribers of newspapers in Japan is high. Among the five top nationwide distributed papers, the best suggestion would be the Sankei newspaper. Although it ranks fifth, the subscribers of Sankei are considered to be the frontiers in the Japanese consumer market. Their income level is considered quite high and the Sankei have the highest circulation rate in Osaka, where most of the foreigners are populated. It will be the best choice for Netflix, being able to aim both targets.   Ã‚  Ã‚  Ã‚  Ã‚   Conclusion A Netflix move to Japan could prove to be very successful if the company is able to establish its brand image and build its brand awareness in the japan market in a fairly quick time. We have concluded that this can be done if Netflix is able to acquire existing firms in order to use their distributions channels to reach customers and enhance its overall market presence. The effort to focus on various niche markets in Japan will also greatly aid Netflix in this transition.   Superior promotion strategies such as a one-month free trail and one free movie rental with the purchase of a video game aimed at console players in hopes that in the near future they will use our service to stream movies to their video games will support its efforts. Even with its various avenues for marking and advertising such as, promotions, television commercials, and internet adds, Netflix greatest advertising tool will be word of mouth. The word of mouth advertising will be derived from Netflix superior customer service and after sales service. These are a must for obtaing success in a rough Japan market.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   References

Internet Chat Rooms :: Essays Papers

Internet Chat Rooms This is a summary of the annual report for Air Wisconsin Airlines Corporation (EIN 39-1767281) and the Air Wis Savings Plan for January 1, 2000 through December 31, 2000. The annual report has been filed with the Internal Revenue Service, as required under the Employee Retirement Income Security Act of 1974 (ERISA). BASIC FINANCIAL STATEMENT Benefits under the plan are provided by a Trust fund. Plan expenses were $1,195,590. These expenses included $15,409 in administrative expenses and $1,180,181 in benefits paid to participants and beneficiaries. A total of 521 persons were participants in or beneficiaries of the plan at the end of the plan year, although not all of these persons had yet earned the right to receive benefits. The value of plan assets, after subtracting liabilities of the plan, was $14,356,781 as of December 31, 2000, compared to $15,365,975 as of January 1, 2000. During the plan year the plan experienced a decrease in its net assets of $1,009,194. This decrease includes unrealized appreciation or depreciation in the value of plan assets, that is, the difference between the value of the plan's assets at the end of the year and the value of the assets at the beginning of the year or the cost of assets acquired during the year. The plan had total income of $187,424 including employer contributions of $883,743 , employee contributions of $891,413, and earnings from investments of $18,556. YOUR RIGHTS TO ADDITIONAL INFORMATION You have the right to receive a copy of the full annual report, or any part thereof. To obtain a copy of the full annual report, or any part thereof, write or call the office of Air Wisconsin Airlines Corporation, who is the plan sponsor/plan administrator. You can direct your request to Air Wisconsin Airlines Corporation, Employee Relations, W6390 Challenger Drive, Suite 203, Appleton, WI 54915-9120, (920) 739-5123. The charge to cover copying costs will be $1.00 for the full annual report, or $.25 per page for any part thereof. You also have the right to receive from the plan administrator, on request and at no charge, a statement of the assets and liabilities of the plan and accompanying notes, or a statement of income and expenses of the plan and accompanying notes, or both. If you request a copy of the full annual report from the plan administrator, these two statements and accompanying notes will be included as part of that report.

Paul Cronan Analysis :: essays research papers

A.  Ã‚  Ã‚  Ã‚  Ã‚  Relevant Dates and Facts a.  Ã‚  Ã‚  Ã‚  Ã‚  1973 – Paul Cronan hired by New England Telephone (NET) straight from high school. He began working as a file clerk. b.  Ã‚  Ã‚  Ã‚  Ã‚  1983 – Cronan was promoted to Service Technician. c.  Ã‚  Ã‚  Ã‚  Ã‚  January to June 1985 – Cronan was ill at various times, having symptoms of AIDS-related complex (ARC). d.  Ã‚  Ã‚  Ã‚  Ã‚  June 1985 – Cronan was denied permission to leave work for a medical appointment by his supervisor, Charles O’Brian. O’Brian had given permission on two other occasions, but refused this third time unless Cronan revealed the reason for the appointment. Cronan told O’Brian of his condition only after O’Brian promised the information would be held in confidence. O’Brian excused Cronan for his medical appointment. The next day, Cronan was required to see a company doctor who examined him for 10 minutes. Several days after the appointment, a co-worker phoned Cronan to say that she had heard Cronan was infected with AIDS. e.  Ã‚  Ã‚  Ã‚  Ã‚  June 10, 1985 – Cronan began receiving departmental sickness benefits after phoning his supervisor and requesting medical leave. One week later, Cronan began receiving company paid illness benefits. f.  Ã‚  Ã‚  Ã‚  Ã‚  June 21, 1985 – Cronan’s personal physician provided a medical certificate stating that Cronan was disabled for 3 months. This certificate was renewed and extended for one year. g.  Ã‚  Ã‚  Ã‚  Ã‚  During the summer of Cronan’s absence, graffiti was written on the bathroom walls at work. h.  Ã‚  Ã‚  Ã‚  Ã‚  August 1985 – NET department heads from Personnel, Labor Relations, and Medical began meeting to talk about the potential impact of AIDS on the company and its workforce. O’Brian is replaced by Griffin as Cronan’s supervisor. i.  Ã‚  Ã‚  Ã‚  Ã‚  September 13, 1985 – Cronan diagnosed with AIDS. j.  Ã‚  Ã‚  Ã‚  Ã‚  September 16, 1985 – NET announces new corporate AIDS policy. k.  Ã‚  Ã‚  Ã‚  Ã‚  December 1985 – Cronan, with the help of the Civil Liberties Union of Massachusetts, files a lawsuit in state court against NET. He charges that NET violated state privacy laws and discrimination. l.  Ã‚  Ã‚  Ã‚  Ã‚  January 1986 – NET tries to have the case moved to federal court. m.  Ã‚  Ã‚  Ã‚  Ã‚  June 10, 1986 – Cronan’s illness benefits run out and NET puts him on disability which equals 50% of his wages. n.  Ã‚  Ã‚  Ã‚  Ã‚  October 16, 1986 – Cronan and NET reach an out of court settlement where by Cronan is able to return to work and he receives a transfer. B.  Ã‚  Ã‚  Ã‚  Ã‚   Critical Issues a.  Ã‚  Ã‚  Ã‚  Ã‚  Privacy – Cronan’s right to privacy may have been violated when his supervisor revealed his medical information to management other than O’Brian’s immediate supervisor. b.  Ã‚  Ã‚  Ã‚  Ã‚  Discrimination – Cronan may have been discriminated against by his dismissal when his medical benefits had run their course.

Finding Peace in Death Comes For The Archbishop Essay -- Archbishop

Finding Peace in Death Comes For The Archbishop      Ã‚   Willa Cather's Death Comes For The Archbishop is a novel set in the nineteenth century in New Mexico.   The story follows the adventures of Father Vaillant and Father Latour, two refined French priests on a mission to promote Catholicism in Santa Fe.   The story follows each man's experiences in these unrefined surroundings causing them to go through dramatic changes as they experience the westward movement of the frontier.   Through the struggles and journeys of a host of characters, we discover the underlying tensions of worldly distractions that can create a divided character between oneself.      Ã‚  Ã‚  Ã‚  Ã‚   The first example of a divided character I would like to discuss is that of the cardinals in Rome. It seems as if the heads of the Catholic Church indulge in worldly possessions to fulfill their spiritual desires.   "...I had this wine brought up from my cellar especially to warm away the chill of your twenty Canadian winters.   Surely, you do not gather vintages like this on the shores of the Great Lake Huron?"(9).   These high cardinals seem to have grown devoted to luxuries of life than to God and the Catholic Church.   This behavior contradicts the teachings of Catholicism itself, where worldly matter is not of importance.   This passage constructs a clear warning to the reader, making it clear that these characters seem to have jumped on the bandwagon of globalization, thus at times forgetting their religious ties.   It is hard to say if these cardinals have ever experienced the meaning of true devotion to God, a point of faith where material luxuries have no value.   Latour may be looked down upon to do the hard work of the missions but his experie... ... cathedral, distracting him from his mission to reach the native people.        Ã‚  Ã‚  Ã‚  Ã‚   Although Father Latour may possess few worldly desires, one may argue he wants what others can benefit from as well as pleasing himself.   Along his journeys, Latour encounters various people, most associates of the Catholic Church like himself.   It seems as each time Latour detects a sense of deceit in a person, he progresses in his own mission of morality.   When one is trying so hard to embrace and follow the rules and restrictions of religion, as well as enjoy the worldly luxuries, a divided character is created within oneself.   It is not until true and total devotion is committed to ones religion that material things become irrelevant and one can be at peace.  Ã‚  Ã‚      Work Cited:    Cather, Willa. Death Comes for the Archbishop. NY: Vintage Books, 1990.

Pepsi America Case Study Essay

1. The following listed factors made PepsiAmericas to adopt a more aggressive attitude towards the utilization of transaction data to run the business. * Growth in product variety from 35-40 to nearly 400, * Lowering of PAS profit margins, * Recession in U.S economy, * Decline of U.S market for carbonated soft drinks, * National Clients like CVS, Wal-Mart and Mobil Gas Stations preference of highly centralized procurement arrangements, * Hard to track product flow on various process like distribution, sales, raw materials and so on. PepsiAmericas Before Its Investment in BI| PepsiAmericas After Its Investment in BI| Operations: 1. Manual and much of human efforts. 2. Operation like supply was time consuming and hard to perform. 3. Operation like supply was not meeting the requirement or was over.| Operations: 1. Automatic Operations were performed that reduced time and effort. 2. IT tool like SCM helped to meet customer requirement. 3. Tools like MM helped to manage material flow along with supply.| Management and Control: 1. Process and manpower management was tough due to large in quantity. 2. Distributors were unable to fetch retailers’ requirement. 3. Material cost  was high and profit margin was going down. 4. PAS was unable to communicate with its business processes as a platform.| Management and Control: 1. ERP helped to bring all the business processes under one umbrella. 2. ERM helped to manage employee resource. 3. Tool like CRM helped to get customer information and satisfaction. 4. SDM helped to management sales and distribution based real time need data.| Planning, Corporate Learning, and Innovation: 1. Supply used to be based on distributors’ past flow. 2. System planning was made by senior managers without the use of IT tools. 3. Had lots of challenge in business.| Planning, Corporate Learning, and Innovation: 1. Use of SCM, helped to lower down the distribution cost. 2. The ERP use reduced the raw material cost. 3. Profit margin became high.| 4. The role of Decision Support Systems (DSS) on enabling the success of PepsiAmericas can be * Supported in business and organizational decision-making activities. * Helped to compile useful information form raw data, documents, personal knowledge and business models. * Made automated decision processes possible. * Quick respond based on real time. * Task oriented service. * Avoided mistakes and maintained Customer Relationship. Listed are the benefits features of DSS enhanced management and control based on long-term strategic planning within the firm. * Back-end-transaction system with real-time data will tune up the business for long term. * Contribution on the continuous improvement of ongoing firm business processes and services. * Knowledge in CRM, SCM, and data-driven decision making. * Continuous data mining within the business.

Sample Theme Essay on “Amigo Brothers”

â€Å"The Amigo Brothers,† written by Piri Thomas, is a story about a special friendship between two boys. Antonio and Felix, two seventeen year old boys, have grown up together and are very close to one another. They do almost everything together. They both dream of a future in which they will be the lightweight champions of the world, and together they help each other train regularly. Then a time comes when their friendship is threatened because for the first time ever, they have to compete against one another in a match.In the end, however, their relationship survives because both boys value their friendship above their ambitions. Through the words, thoughts, and actions of Antonio and Felix, the author expresses the theme that friendship is more important than a competition. From the beginning of the story, the boys have a conversation that reveals the importance of their friendship. One day while they are training for the upcoming fight they will be having against one ano ther, the boys avoid eye contact with one other. Felix breaks the ice by saying, ‘â€Å"I think we both got something to say to each other.†Ã¢â‚¬â„¢As they talk, they both admit that they have been having trouble sleeping at night because they are concerned about hurting one another. Their worries show that their relationship is important to them. If it weren’t, the upcoming fight would not weigh on their minds. Instead, their focus would only be on preparing for the fight in hopes of winning. The author clearly uses the boys’ words to exemplify the importance of friendship. After talking, the boys decide not to see each other till the day of the fight, but neither can stop thinking about the other because each is worried about their friendship.The narrator says that â€Å"Both fighters had a lot of psyching up to do before the big fight. † This statement shows that the boys’ friendship is so powerful that in order to fight one another, they need to block out their feelings. On the evening before the fight, Antonio can’t stop thinking about how he does not want to hurt Felix. He tries to tell himself that â€Å"friendship has nothing to do with it,† but â€Å"a gnawing doubt [creeps] in. † He prays that the knock-out will happen in the first round thus, avoiding the need to continually punch and hurt Felix.Felix, too,  tries to block out his thoughts and feelings about Antonio, but while he is sitting in a movie theater, his thoughts are so much with Antonio that he keeps imagining Antonio’s face on the movie screen while he, Felix, is punching him out. Both boys are unable to stop thinking about protecting the other because their relationship is so important to them. Here, again Piri uses the boys to testify to the value of friendship. Finally, the story’s theme is relayed through the final actions of the boys. During the fight, both are focused on winning the match.Each attacks the other with full force. The fight becomes so violent that the referee has to pull them apart. After cold water is poured on both of them, they start to come back to reality. When they realize what has happened to them, they rush toward each other and hug. Afterwards, the bell rings to announce the winner of the fight, but when the announcer looks around to identify the victor, no one is there. The boys leave the ring â€Å"arm in arm. † The reason they leave is that they realize that winning is not what is most important to them.What they really care about is their friendship. Piri finalizes his theme through the ultimate actions of the boys. In conclusion, the boys’ choice to leave the boxing arena sums up the author’s point of view about friendship. Throughout the story, their stress and concern for their relationship is revealed through the conversations they have with each other, their thoughts that haunt them before the fight, and the choice they make at th e end of the fight. By the closing of the story, there is no question that the author’s theme is about the importance of friendship.

Crips and Bloods

The movie Crips and Bloods: Made in America is about a cluster of neighborhoods in the heart of Southern California. It highlights young African American men in two separate gangs called the Crips and the Bloods. The Crips are one of the oldest and largest gangs in the United States and the Bloods are a street gang originating from Los Angeles, California. They have been involved in murders, robberies, and drug dealing in the Los Angeles area. The film interviews former gang members Ron, Bird, and Kumasi, while recount their experiences growing up in the neighborhood in the 1950s and discussing the dangers of their previous decisions. Throughout this movie, the director accurately demonstrated many social theories however the labeling theory and the differential association theory stand out in the film. Labeling theory â€Å"examines the ascribing of a deviant behavior to another person by members of society† (OpenStax College, 2013, n.p.). This theory applies to deviance situations, which is a violation that is a rule made up by society. For example, â€Å"a teenager who lives in an urban area frequented by gangs might be labeled as a gang member. Accordingly, the teenager might begin to behave like a gang member or become one† (Chegg, 2018). This labeling theory perhaps explains better why young black Americans fall into crime and criminal gangs and this theory is exemplified a number of different times during the movie. In the movie, young men were stopped by the police for no apparent reason. Black people were not even supposed to enter a white neighborhood. And if they saw a young white twelve-year-old boy they were expected to say â€Å"yes or no sir.† The black men did not feel as wanted or respected and caused them to do more criminal acts. ). Individuals that are arrested, punished or prosecuted are labeled as criminals and others view and treat the labeled individuals as criminals. And also the labeled people find it difficult to obtain any form of formal employment. This situation led them into drug abuse and trafficking for the sake of raising money for their daily needs. Differential association theory is â€Å"a theory that states individuals learn deviant behavior from those close to them who provide models of and opportunities for deviance† (OpenStax College, 2013, n.p.). Simply Edwin Sutherland's this theory proposes that people learn attitudes, techniques, morals, and motives for criminal behavior through their interactions with others. For example, â€Å"a child who grows up among professional thieves is more likely to learn to steal; such a person might learn not only to regard stealing as acceptable but also specific techniques for stealing. In this view, younger people are more likely to learn deviance than older people† (Chegg, 2018). Throughout this whole movie, most of the former gang members are describing their reasons for joining a gang. For example, any of the African American children were not allowed to be admitted to any type of youth organizations. Even though a mother of a former gang member tried to sign her son up for Boy scouts, he was also rejected. If they had let that boy sign up for the youth program that would have taken him out of gang-related activities and lives would have turned upside down.

Internet as a Form of Communication and Its Misconception

One of the most talked, known and controversial issues today is the Internet. Internet is a large network made up of a number of smaller networks. Almost every computer in an educational facility and in home and small office use is connected to some type of a network. People spent a lot of time on the Internet, which may make them seem isolated. However, the Internet does not foster isolation, because it may be used for many different things like communication, education, problem solving and etc. The concept for the Internet was to make a link in to a new world, a world that has many different opportunities within its self. To gives the people options to go to China, Italy, and Egypt without spending a lot of money on the trip. To open new experiences and ideas that are just a click of a button away. The idea of going on to the internet for almost every thing may make the person seem isolated. Isolated from people, form culture, from education, from communication to other people, but in reality they are not isolated. The internet gives variety. It might not give physical opportunity to visit Japan or Russia, but it gives almost the same emotional and cultural experiences. A person does not have to read a newspaper on the train or go to an art gallery to be cultured and not seem isolated; a person just has to do what feels right at a certain time. The Internet also gives a misconception about communication. Internet is a different world that has the idea of communication in a different perspective. To communicate people don†t have to see one another, or hear one another they just have to be able to understand one another. The Internet provides just that. This may seem like isolation because no physical contact is present, and some or all of the things that are said might not be true. This is a misconception. People that are talking face to face with one another might be lying or might not be; the same is said for the Internet conversations. â€Å"People whose physical handicaps make it difficult to form new friendships find that virtual communities treat them as they always wanted to be treated† (Rheingold 206). Equality and understanding is the key, and the virtual community provides that and much more. Advice is also one of the keys for equality and understanding. As we all know advice in today†s world is not free, and most of the time you need to make an appointment to get that expansive help. The internet provides advice that is free and at the same time on the spot. In Urbana, Illinois, the Federal Department of Education has set up a network for parents, teachers, community workers, and etc. that have questions concerning children, financial assistance, educational assistance, and etc (Thomas). The Internet is not only for fun and games, but it is also for problem solving of all types. This is not the only site of this sort; Howard Reingold logged onto the Well, when he needed an answer in a matter of seconds. What amazed him when he logged on â€Å"wasn†t just the speed with which we obtained precisely the information we needed†¦it was also the immense inner sense of security that comes with discovering that real people†¦are available, around the clock, if you need them† (Rheingold 202). The idea of Internet advice may seem like isolation, but it is not. It helps people with real problems to get real advice. The ones giving advice once were getting some type of advice. The idea behind these help links are for real people to talk to real people not necessarily professionals, but with people who had real life experiences, and who see it on a more personal level. This gives emotional support to those who need it and trust that just comes along. Although the internet brings communication to different communities as well as different individuals, it also plays as an educational source. Many educational facilities are starting to conduct courses on the Internet. They are also using â€Å"Web pages to post class materials and other resources† (Mendels) for student on the Internet for faster and easier access by the students. Some educators are also requesting and requiring for their students to have an e-mail address. An e-mail address gives less paper work for the professor, and an easier access of the professor for questions and faster responses. Since the demand of computer knowledge has increased, this is a perfect way to start learning. The Internet also provides a wide variety of encyclopedias, newspapers, magazines, etc, for educational reasons, and the more people will use the Internet the more they will learn. Education does not have to be the old fashion way, it has to provide and teach different experiences th at may not otherwise be available. The Internet is a world that is available to each and every person, but how that person uses it, is how the opinion of isolation forms. If each and every person would use the Interne for education, than there would be too many educated people. We are all very lucky that we have so much opportunity in our access, but a lot of us don†t know how to use it, and for what. That†s where education plays a big role, it does two things at once gives general and computer knowledge. The more we learn the more we know, and isolation is not one of the thing that the Internet provides.

Business tratments between Isreal and some Arabic countries Research Paper

Business tratments between Isreal and some Arabic countries - Research Paper Example For instance, in the cases of oil exchange between two or more nations, the international trade agreements are mostly set by governments. This sort of trade agreements are considered to be of prime benefits for incumbent nations. These international business treaties also contribute to the international openness factor along with playing a significant role of economic growth variables. For instance, oil trade agreements between Israel and Kuwait or Saudi Arabia or Qatar among other nations can ensure greater benefits in the long run. At the same time, apart from merely oil treaties, multiple import and export businesses also occur between these nations which include exchange of food products, beverages, electronics and heavy machinery among others. The prime focus of this discussion will be regarding the evaluation of various legal aspects related with international trade between two nations. Moreover, this discussion will be taking into consideration three crucial factors namely the international oil agreements, import and export of goods and shared investments and the specific legal aspects associated with these. For this part of the discussion, the instance of Egypt as one of the Arab nations has been highlighted. Multiple reports describe that Egypt has been counted as one of the business partners successfully carrying out business with Israel. The trade relationship between these two nations started with the signing of the peace treaty. This peace treaty can be considered as the first legal agreement meant for bringing these two nations into peaceful business conduct (American-Israeli Cooperative Enterprise, 2014). Apart from Egypt, other Arab nations such as Algeria, Iraq, Somalia, and Syria cannot be accounted in terms of carrying out any sort of trade relationship with Israel since there seems to be multiple instabilities regarding the relationship between Israel and the Arab nations. The evidence of such

Clara Barton Second Draft Essay Example | Topics and Well Written Essays - 500 words

Clara Barton Second Draft - Essay Example Barton became involved with dealing with wounded soldiers behind the lines during the American Civil War, firstly distributing supplies and later searching for the fallen of the Union army. In 1864, thanks to her tireless efforts on the battlefield, Barton was promoted to superintendent of nurses. Her role in assisting casualties was of extreme importance, as Tooker underlines. He underlines that ‘volunteers, such as Barton, provided an invaluable service early in the war until larger charitable organizations, such as the U.S. Sanitary Commission, were able to assist the Union Army on providing basic necessities, sanitation and medical support for the troops’. (Tooker, 2007 p.220) After the war ended, as a result of her work and her determination to see the official list of the dead (copied in secret by a soldier – Dorence Atwater – and known as the ‘Atwater list’) published, she became known as the Angel of the Battle field. To recover from her exertions during the war, Barton travelled to Switzerland in 1869 for a peaceful break in Europe. However, when the Franco-Prussian war broke out in 1870, Barton once again took to the battlefield to help the injured, working with the International Committee of the Red Cross. Egglestone (2003: p.172) describes Barton’s activities in this period; ‘she followed German troops into Strasbourg after [a] 30-day siege and remained there for six months whilst setting up relief programs for the sick and wounded’. Upon returning to the US in 1973, Barton was determined to establish a similar organisation in her own country. However it took seven long years for her to persuade the American establishment that such an organisation was needed. Many Americans believed that their country would never again face a war as bloody as the Civil War, but Barton managed to gain recognition for the organisation by arguing that it could be useful not just in war time, but also in

An Evolutionary View of the Style of Pablo Picasso Research Paper

An Evolutionary View of the Style of Pablo Picasso - Research Paper Example The essay "An Evolutionary View of the Style of Pablo Picasso" investigates the influential artist Pablo Picasso. Unlike many artists both before and after his time, Picasso differentiated his works into a series of periods which exhibited a number of unique thematic elements and worked to exploit common beliefs and motives. One such period was what art critiques have categorized Picasso’s â€Å"Blue Period†. As the name implies, during this time, Picasso painted a host of paintings which relied almost exclusively on varying monochromatic tones and shades of blue and blue-green. Although more than just a reliance on a particular type of paint, this period was also defined by the thematic sterility and coldness that it portrayed. In this way, Picasso used the medium of the paint to transform images that might typically be understood another way into images that bore a somber, cold, and realistically touching reality. Accordingly, this brief analysis will seek to apprecia te and understand Picasso’s â€Å"Blue Period† for the thematic elements, personal influences, and times in which this particular artwork was created. Picassso’s â€Å"Blue Period† is interesting beyond merely the thematic elements or the type of paints used to express these due to the fact that the â€Å"Blue Period† began when Picasso himself sank into what many scholars term a â€Å"deep depression". As a result of many of the life experiences that Picasso shared during the turn of the century to include his more complete grasp of his own mortality. ... Picasso struggled to sell them to an audience that was put off by their innately melancholy and cheerless subject matter. Many art critics have inferred incorrectly that Picasso’s incorporation of the underprivileged in society during this period was due to the fact that he himself was poor during this time and sought a way to reflect on the plight and situations associated with his fellow man. This however is not the case as it was the subject matter and the means in which Picasso approached it that sealed his fate with regards to the demand for his paintings and the subject matter with which he dealt during the â€Å"Blue Period†. Although many paintings of this period focus on the melancholy and sadness that Picasso felt as a result of his lost friend, Casagemas, another recurring theme throughout these paintings is in regards to the blindness and loss of sight that many of the characters exhibit within his works. It is the understanding of this author as well as a h ost of more talented art critics that this fixation with loss of sight and blindness helps to depict the depression and lack of vision that Picasso was experiencing during this time. Additionally, rather than choosing to focus his energies on typifying the plight of the extraordinary man/woman, Picasso chose for his subject matter the drunk, the prostitute, the nobody, and the everyman. In this way, the resounding emptiness that afflicts a faceless humanity is aptly expressed to the viewer in a way that a focus on a recognizable societal group or individual would not be. As the years progressed, Picasso, himself somewhat famous within the art community in Paris prior to 1901 began to fade into a type of

America and it's role in the world Essay Example | Topics and Well Written Essays - 750 words

America and it's role in the world - Essay Example Bush moved quickly to stimulate on the fear created by the 9/11 terrorist attacks. The result was a manufactured hysteria that created a situation in which the American public became easily manipulated to blindly accept any measures that promised greater security against the threat of another attack. Pres. Bush wasted little time in applying pressure on Congress to pass legislation that intended to loosen restrictions on civil liberties and constitutional rights under the guise of expanding the ability of law enforcement to investigate terrorist activity and only terrorist activity. The Patriot Act made it possible for investigators to more easily get search warrants and conduct eavesdropping. It also allows detainees to be held indefinitely and has led to racial profiling that has resulted in the detention of Middle Eastern immigrants for no other cause than that they resemble known terrorists (Finan 275). In other words, American has traded it in its longstanding tradition of fairness and equality for all in exchange for the security that comes with identifying criminals by the way they appear. Of course, because the crime is terrorism and because the criminals behind the act that ignited these crimes possessed a definite ethnic stereotypical appearance, it becomes easier to a ccept. How easily would Americans accept the idea of detaining anyone who looks British or French The sacrifice of liberties clearly has a racially discriminatory tone to it that proves that despite the election of a black man as President, the United States still has a long path to walk before the issue of judging a person based on appearance is thoroughly addressed. The argument that easy facilitation of search warrants is an incredibly powerful weapon in the war on terror is not the argument that is at stake at this point; increasingly the evidence is piling up that the abuse of the relaxation of rules regarding search warrants has been used not to protect American against a second attack by foreign terrorists, but to justify the invasion of the privacy of law abiding Americans with no connection to terrorism whatever. Sec. 206 of the Patriot Act allowed law enforcement agencies for the first time to require just a single warrant that would cover the wiretapping of a home phone, a cell phone, and a computer (Schermer 107). While the intent of such broad rewriting of the existing laws regarding wiretapping surveillance was to make it easier to investigate suspected terrorists, the most infamous example related to the expansion of surveillance laws resulted in an artist named Steve Kurtz being brought in for questioning on a very shaky foundatio n of suspicion that that bioterrorist weapons could be created from the ingredients he used in his art supplies. Under the auspices of the Patriot Act, and by definition under the concept that security means being willing to trade rights for protection, Mr. Kurtz was not only held without ever being officially charged, but while he was in custody law enforcement officers conducted a thorough search of his house and seized his computers. Worst of all was that during this prolonged investigation, the police even conducted an examination of his wife's body; she had died of cardiac arrest that morning. It was later determined that none of Kurtz's supplies could actually ever be used in the creation of a weapon (Sutton, Brind, McKenzie 131.) One of the most

Marketing - Real-World Write-ups Article Example | Topics and Well Written Essays - 250 words

Marketing - Real-World Write-ups - Article Example 8). One of the crucial factors that should be considered in the development process is PRODUCT RESEARCH. Mansfield (2011) advised â€Å"does careful product research so you know exactly what your customers want† (par. 10). Other subsequent phases in the development process entails development of a customer list and implementing policies of regular customer contact, of which â€Å"E-MAIL MARKETING is one of the most devastatingly effective methods of keeping existing customers â€Å"in the loop† and warm for your future marketing efforts† (par. 15). The article discussed SURVEYS as effective methods to solicit customer information regarding the new product the organization envision launching. The experience of American Idol in launching singers and marketing them, soliciting feedback through diverse media have proven to be a successful marketing effort that generated millions of viewers all over the world. Definition of Terms E-MAIL MARKETING utilizes the World Wi de Web through the internet to market products and services. PRODUCT DEVELOPMENT is the â€Å"creation of products with new or different characteristics that offer new or additional benefits to the customer† (Business Dictionary, 2011, par.